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Moonshot Initiative (formerly Women's Weekend Film Challenge) works for gender equity by creating opportunities for women and non-binary people to bring their leadership, talents, and stories to the forefront of the film and television industry.

WWFC was founded by Katrina Medoff and Tracy Sayre in 2017 to address the lack of diversity behind the camera and on screen. The organization is best known for its signature film challenge that has produced 36 short films with more than 900 professional women and non-binary filmmakers. In 2020, WWFC established a virtual workshop series that provides career advice from the top women of Hollywood. 

Recently, WWFC launched a brand-new pilot accelerator designed both to help emerging writers advance their careers and to increase the representation of women and non-binary people in television. This program is geared toward writers with strong, completed pilot scripts who lack the industry connections to sell their series or break into the writers room.

Three programs to boost representation
behind and in front of the camera

Pilot accelerator for TV writers

Break into the TV industry and pitch to major studios and production companies.

As featured in:

We've made 36 films with over 900 filmmakers

Getting More Women in Film with Katrina Medoff and Tracy Sayre | ZEISS Full Exposure ep.44
The top women of Hollywood share their career advice in this virtual workshop series
Women's Weekend Film Challenge launches in LA February 2020
Go behind the scenes as Women's Weekend Film Challenge launches in LA
Women's Weekend Film Challenge sizzle reel - 2020
Good Day LA segment
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© 2023 Women's Weekend Film Challenge, LLC.
All rights reserved.

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